Simpleview and Playeasy Announce Partnership – SportsTravel


Simpleview and Playeasy have introduced a partnership designed to drive sports activities markets for locations throughout the nation by leveraging the businesses’ respective strengths to create a complete sports activities tourism answer.

The first aim of the partnership is to empower the sports activities market by becoming a member of respective thought management in DMOs and sports activities tourism to drive success. Members would probably deliver in additional sporting occasions and occasion knowledge to locations by means of a lead connector that enables Playeasy customers to sync results in Simpleview’s CRM and be capable of measure estimated financial affect by both calculating estimated financial affect or enabling customers to leverage the Occasion Influence Calculator sports activities module.

“Our workforce at Playeasy is on a mission to revolutionize the sports activities tourism trade by creating options which can be each revolutionary and intuitive,” stated Sean Flaherty, co-founder and chief government officer of Playeasy. “Our partnership with Simpleview is a serious milestone on our journey in the direction of reaching this aim. By integrating Playeasy’s userfriendly gross sales and advertising platform with Simpleview’s sturdy CRM and CMS, we’ll be capable of present locations with essentially the most highly effective and seamless end-to-end product in sports activities tourism.”

A single sign-on expertise may also enable customers to entry each platforms with a single set of credentials.

“After months of strategic planning with the Playeasy workforce, we’re thrilled to share this partnership with Simpleview shoppers and sports activities tourism specialists,” stated Greg Evans, chief income officer at Simpleview. “The combination of our platforms to higher drive sports activities advertising might be invaluable for locations throughout the nation. It’s positive to be a house run.”

Playeasy and Northstar Conferences Group, the world’s largest media, advertising and knowledge providers platform for assembly and occasion organizers and suppliers, earlier this yr introduced an intensive, unique advertising, promoting and content material sharing partnership that features giving attendees on the TEAMS ’23 Convention & Expo, to be held October 2–5 within the Palm Seashores, to skill to analysis attending organizations and submit RFPs on to taking part locations and venues previous to the occasion, in addition to straight from the present flooring.

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